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WHO WE ARE

We are an international creative retail agency grounded in the tradition of the Dutch Design School. Experimental, innovative and with a sense of humour. Together with leading retailers and local heroes we translate vision into successful commercial concepts worldwide. Concepts that celebrate diversity; that dare to be different. Concepts that challenge the status quo; that are future-proof and sustainable. Concepts that work. This is what we have been doing for over 35 years.

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CONCEPT

A good concept starts with imagination, with the curiosity to want to understand the world around you. A strong strategy answers the conscious and unconscious needs of customers in a changing society.

DESIGN

A successful store goes beyond being a beautiful store. Good design tells a story; it gives the brand a stage. It is the visual translation of the vision and - thanks to the right layout, materialisation, branding and communication – brings the brand to life.

ARCHITECTURE

The ultimate retail experience is created when all touch points tell the larger brand story together. When all manifestations of a brand tell one consistent brand story, all the puzzle pieces fall into place. The circle is complete when the exterior of the store matches the interior. 

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How Dutch retail designer JDV is making its mark worldwide

For the past 30 years, supermarket chains from all over the world have been seeking the assistance of the Dutch retail agency JDV to design their stores. Using five different examples, Christiaan and Chris Rikkers from the company in Maarssen illustrate the global trends in the industry.
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We are proud to work together with great companies, retailers and brands.